Finance Q&A

Cell phone business ?

Edwards Finance > Phones

Q. Im opening up a cell phone business & im just wondering how a typical day in a cell phone business would be like?

A. I owned and operated a cellphone retail shop from 1997 to 2001. However, before opening my own, I worked in others first, to learn the business, and get a feel for customer expectations. I'm sure the business has changed radically in the eight years I've been out of it, but I can still give you one solid piece of advice: if you have no idea what "a typical day is like" in ANY particular business, you shouldn't be going into THAT business. Before you make that kind of investment, you need to work inthe business at least few months to learn everything you can from the business end- what kind of margins can you expect, what carrier(s) offer the best support and commissions, who your target customers are, etc. I got out of the biz when the carrier I represented exclusively (Cingular) started making it impossible to compete with their company stores in upgrade pricing. By 2001 upgrades/contract extensions were already a bigger business than new activations, and while Cingular paid handsomely for new activations, they paid very little (at least at that time) on upgrades, so we'd actually only break-even or even lose money on upgrades! I assume the wireless retail market has "fixed itself" since then. Assuming this isn't a Troll; my guess is that you have to deal with a million stupid customers who can't pass the credit check. Just my guess

 


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